Ready to run wild at the Polar Bear Run & Plunge? Meet your newest 5k challenge: Bear Tellus! That’s right – our adventure-loving sponsor, Tellus Outdoor, is bringing their big, bold bear to the race.

Here’s the deal: outrun Bear Tellus in the 5k, and a symbolic polar bear adoption will be made by Bear Tellus in your honor through a $25 donation (up to a maximum of 15 runners) to the World Wildlife Fund! Every donation supports endangered wildlife and protects fragile ecosystems.

Tellus Outdoor’s mission: Adventure with a Purpose. Born right here in Colorado, they craft sustainable clothing from recycled materials, donating 100% of profits to fight environmental challenges.